Every consultation request answered, and a site worth the call.
A prospective client comparing three firms decides in about a minute, usually on a phone, usually after hours. We build the site that earns that minute and the intake that answers before the other two firms open.
The problem
Where the work is leaking out.
Three things we hear on almost every call in this category.
The consultation request sits until Monday
Someone with a hearing date fills out your contact form on Saturday night. The next reply they get is Monday at ten. By then they have already retained the firm that answered.
The site reads like a directory profile
A stack of practice area links, a stock photo of a gavel, and a phone number. Nothing that tells a worried person why this firm, and nothing that survives a comparison against the two other tabs they have open.
Intake asks nothing useful
A name, an email, and a message box. Your paralegal then spends two calls establishing what a form field could have captured on the first screen.
Two separate services
Take one, or take both.
Lead conversion comes first because it is the faster fix: it works with the site you already have. The build is the other half, and it is what creates those inquiries in the first place. They are priced and sold separately, and neither one needs the other.
Every inquiry answered in seconds.
Retainers go to the firm that answers first, and the requests that decide it arrive on nights and weekends. This is the half that covers those hours, without ever touching the merits of a matter.
What it does in this trade
- Answer the after hours consultation requestThe first text goes out in seconds from your firm number, confirms you received the request, and offers the next consultation slot. Nothing about the merits of the matter, ever.
- Screen before it reaches your deskMatter type, jurisdiction, and timeline are captured in the thread, so your intake coordinator opens a conversation that already has the facts in it.
- Stop at the line that mattersAnything that looks like a request for legal advice, a conflict, or a deadline ends the automated thread and pages a human. That boundary is enforced by the software, not by a policy document.
- Catch the visitor who never fills anything inAn AI chat assistant sits on your site and moves the conversation to text, so someone who would have read the page and left becomes a thread you can still answer tomorrow.
A site built to create those inquiries.
The site is what earns the minute before anyone contacts you. It has to survive a comparison against the two other firms open in the next tabs.
What a law firm site carries
- A page per practice area, written the way clients describe the problem
- Attorney profiles with real credentials, bar admissions, and languages spoken
- Consultation intake that captures matter type, jurisdiction, and urgency
- Bilingual pages where your firm actually practices bilingually
- Local SEO for every city and county you serve
- Disclaimers and attorney advertising notices handled properly
Questions
What we get asked in this category.
- Can automated texting create an attorney client relationship?
- The threads are scoped to scheduling and confirmation only. They do not discuss the merits of a matter, and every thread carries the disclaimer language your firm approves before launch. Anything that drifts toward advice is handed to a person.
- Do you handle bar advertising rules?
- We build the site to carry whatever advertising notices, disclaimers, and jurisdiction statements your firm requires. We are not your ethics counsel, so your firm signs off on the exact wording before launch.
- We already have a site from a legal marketing vendor. Why change?
- Most of those sites are the same template with your name swapped in, and you do not own the code. Ours is built around your firm and handed over on a domain you hold from day one.
Let us look at your law firm site.
Fifteen minutes on a call, then a free mockup built from your actual brand and photos. If it misses, you walk away at no cost.